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About this job

Overview
The School of St Jude is a 100% charity-funded education institution that provides free, high-quality primary and secondary scholarships to 1,800 of the poorest and brightest students in the Tanzanian region of Arusha.
We are looking to appoint a Digital Marketing Officer to positively impact the marketing and fundraising efforts of the school through content development and analysis of organisational marketing.
Key Responsibilities

In consultation with the Head of Marketing, contribute to the development and implementation of the digital marketing strategy.
In consultation with the Head of Marketing, devise strategies to drive online traffic to the St Jude's online platforms including St Jude’s website, blog and social media channels.
Advise on and implement search engine optimisation strategies.
Write and upload content for the online platforms including website, blog and social media channels.
Write content for and distribute the monthly e-newsletter and clean-up database after each distribution.
Revise existing and/or create new email templates and web assets.
Work with the graphic designer to revise existing and/or create new email templates and web assets as required. 
Review, proof read and disseminate accurate and relevant information on St Jude’s digital and online platforms.
Proof check and update digital and online communication tools distributed by the Marketing team.
Support development of and proof check digital and online communication tools distributed by other teams.
Coordinate production of a variety of digital and traditional media corporate and marketing communications.
Monitor and report on website visitation, social media engagement and conversion results.
Strive to continually improve the usability, design, content and conversion of the digital and online communication tools. 
Review new technologies and keep up to date with latest trends in digital marketing and fundraising, making recommendations for relevant revenue generating initiatives.


Other


Participate and support fellow staff in school mission-related activities such as all School Celebration Days throughout the year.
Participate in student selection process, in particular working after hours on rest days and public holidays up to 20 Saturdays per anum.
Perform any other duties as assigned by manager.

 


Skills and Required Experience

Ability to monitor day-to-day outputs and quality of work.
Strong creative writing skills and the ability to write in a professional yet personable house style.
Ability to develop engaging supporter communications. 
Diploma/Degree in Communications or Marketing viewed favourably.
Detail orientated.
Great team player.
Energetic, consistent and dedicated personality.
Design editing skills (Indesign and Publisher) viewed favourably.
Willingness to learn and continuing commitment to improvement.
Be flexible, open-minded, tolerant and appreciate the complexities of working in a rapidly growing charity in a developing country.
Have a passion for our mission and a strong desire to make a positive difference performing a variety of tasks; from the mundane to the fun and interesting!

Attributes you need to be a successful St Jude’sinternational staff member

Be flexible, open-minded, and tolerant and appreciate the complexities of working in a rapidly growing charity in a developing country.
Have a passion for our mission and a strong desire to make a positive difference performing a variety of tasks; from the mundane to the fun and interesting!
Work well independently and as part of a team of Tanzanian staff and international volunteers.
Have good emotional and physical health and the energy and drive to take on new challenges.

What we can offer you

A local wage that will allow you to live comfortably in Arusha – a vibrant gateway to Tanzania’s world-famous national parks.
International Employees Benefits Package including: house benefit allowance and access to furnished on-campus accommodation (WiFi included); plus contract completion bonuses.
Mid-Morning Tea & Lunch (during working days)
Opportunities for career development.
A welcoming community of international and local employees.
Two weeks paid Christmas holiday in addition to the annual 28 days leave.

How to Apply

Cover letter
Curriculum Vitae
Completed Application Form
Include reference number in email subject

Email the documents to info@schoolofstjude.co.tz