Analyze your CV for HVC Segment Specialist (Grade 12) at Yas

JOB PURPOSETo improve the value and grow the High-Value Customer, minimize value churn and upgrade customers from Mass segment. Segment specialist needs to create a roadmap that delivers the right product mix, customer experience and retention strategies that are deployed throughout the organization, whilst working with a virtual team across the company encompassing Products & Services, Customer Experience, Sales & Distribution, and CVM teams among othersUltimate responsibility to ensure that Tigo Tanzania becomes the operator of choice for the High-Value Customer segment
CORE RESPONSIBILITIES

Develop and implement a twelve-month roadmap for the HVC customer segment in partnership with the other Business Units encompassing the full customer journey from acquisition, value growth and retention (including loyalty initiatives) 
Grow the High-Value Customer base & revenues by acquiring new customers from the competition, growing the and retaining existing High-Value customers    
Define value propositions for the HVC sub-segments based on their pain-points & gains/desires
Define and re-define segment strategy & execution       
Partner with commercial teams to drive segment specific roadmaps and action plans, ensuring the appropriate level of analytics is deployed to drive decisions.  Forward-looking strategies should be driven by market and user insights, as well as an understanding of the changing trading environment.     
Drive prioritization of commercial activities based on segment and value  
Champion segment growth throughout the organization
Build strong relationships with the Customer Insights, Products, Factory (technical), CVM, Customer Ops, Marketing and S&D teams.     
Ensure all business areas are aligned on the importance and strategy of the HVC segment, moving away from a product-only view
Ensure that alignment exists (where appropriate) between areas to make sure there is a holistic segment approach      
Collaborate with the S&D and COPs team to ensure right segmented customer experience exists from acquisition throughout all the customer lifecycle   
Maintain a deep knowledge of consumer product needs, traffic drivers and behaviors, including appropriate acquisition, retention, re-engagement, and win back initiatives   
Drive an increase in the Net Promoter Score for the HVC segment
Ensure tools and segment tracking is at the core of commercial execution    
Develop clear and insightful KPI reporting of the HVC segment     
Ensure strong alignment between business performance and reward mechanisms required to drive segment performance       
Engender a culture of innovation and insight, challenging the status quo whilst maintaining the integrity of our commercial businesses 

EXPERIENCE & QUALIFICATIONSMinimum of 7+ years of demonstrated working experience (preferably within a service orientatedindustry e.g. Telco, Banking etc)5+ years of demonstrated Segment management experience for telecom or other industryUniversity Degree in Economics/ Business administration/ Telecom or related areas.Master’s Degree in Economics/ Business Administration/ Telecom is a plus.\
Proven leadership of virtual teams across 
 This position is open to people:
Local
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