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Public Relations Manager
Dangote Industries Limited
Mtwara, Tanzania
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Job Description
JOB RESPONSIBILITIES:
- Prepare all Media communications content, including digital and social media communication
- Manage effective relationships with media stakeholders
- Act as a first point of contact regarding all media stakeholder engagements and manage the implementation of external communication protocol, processes and procedures
- In partnership with Marketing and Branding function, facilitate media profiling of the company and maintain the required company image and brand through effective media profiling control
- Where required, act as an alternative spokesperson or media liaison for the company
- Assist in developing PR and Media Relations plans for target stakeholders, and support the onsite staff and contractors in implementing communications plans.
- Write and issue print media background briefings, issue-specific fact sheets, talking points and content for the Group website Manage day-to-day publicity efforts for TV, radio, print etc.
- Draft and edit Public Relations collaterals including press releases, speeches, FAQ, briefing notes, corporate powerpoint and corporate advertorials
KEY PERFORMANCE INDICATORS:
- Number of times the company or its products are mentioned in periodicals or broadcast media
- Effective reputation management
- Media relationships
- Effective Crises Management
COMPETENCE REQUIREMENTS:
- Strong knowledge of cement business and related businesses
- Deep understanding of the industry including trends and practices
- Deep understanding of Media Relations, including media categories
- Strong relationship building skills
- Excellent written and oral communication skills
- Knowledge of social media
- Excellent interpersonal skills
EDUCATIONAL QUALIFICATION:
- A BSc in Mass Communication, English, Public Relations or any related course
- A Postgraduate degree in Mass Communication or any related course
- An MBA is an advantage
PROFESSIONAL QUALIFICATION:
Membership of any professional bodies will be an advantage
DESIRED EXPERIENCE:
Minimum of 7 years experience in Media Relations
Benefits
- Personal Health Insurance
- Pay Off Time
- Training and Development
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