HEAD OF MARKETING
INDUSTRY: MANUFACTURING
HR World Ltd, on behalf of our client, we are looking for a head of marketing with a proven track record in driving multi-channel marketing programmes and are responsible for developing marketing strategies and initiatives, creating marketing briefs for all key strategies, and ensuring that they are correctly communicated

RESPONSIBILITIES:
• Leading the development of all marketing plans.
• Ensuring the implementation of effective marketing strategies.
• Focusing on growing audiences and the uptake for products and services.
• Reviewing and reporting on all areas of the marketing strategies and its implementation.
• Developing the corporate brand identity in consultation with senior managers, executives, and partners.
• Managing creative agencies and retainer partners.
• Collaborating with senior team members across all departments to uncover insights and create innovative marketing and branding strategies.
• Identifying ways to grow the marketing department and secure resources.
• Monitoring, reviewing, and reporting on all marketing activities, results, and Return on Investment (ROI).
• Conducting strategic marketing analysis that will help guide marketing messages.
• Overseeing social media planning and execution.
• Consistently identifying new or expanded revenue opportunities and strategising the implementation of plans.
• Conception, development and implementation of marketing plans and strategies, product concepts and promotional programmes to drive interest and sales.
• Working to continuously ensure the company marketing goals are communicated across the entire organisation and improving the company’s marketing outreach efforts.
• Ensuring that all current marketing and copyright regulations comply with accepted professional standards, policies, procedures, and legislation.
• Efficiently managing annual marketing budgets.
• Routinely sharing strategies, progress, results, learnings, and relevant industry trends, with the broader team.

QUALIFICATIONS:
• A bachelor's degree in Marketing, Communications, Advertising, or a Business Management-related subject.
• Minimum 10 years’ experience in a marketing role.
• Minimum 4 years’ experience in a management role.
• Fluent level of both spoken and written English

Interested candidates may send their CVs to career@hrworld.co.tz before 05th October 2025.

Only successful candidates will be contacted.